Are Google Alerts Helpful for Online Retailers?

Typically, Google is the first Search Engine that comes to everyone’s mind when searching for any given topic or thing. So, why not use the power of Google in collecting market information for your brand? With Google Alerts, you can receive notifications every time your company is mentioned anywhere on the internet. It is a free-to-use […]

Your Ultimate Guide to Effective Social Media Advertising

It’s hard to imagine a company being successful and experiencing substantial growth every year without an effective advertising strategy in place. Advertising is how a business promotes itself and its products and services through different mediums. Social media advertising is one of the most effective types of advertising these days and is being adopted by almost […]